One of the largest ever national surveys of Black, Latinx, and Asian and Pacific Islander, and multiracial LGBTQIA+ people. With over 5,000 respondents, the final sample includes respondents from all 50 states; Washington, DC, and Puerto Rico.
Large archive of surveys useful in secondary analysis and quantitative research. Includes political and election studies, education studies, population research, economic attitudes and behavior, social indicators, and studies on health status from the United States and many countries worldwide. Searches of holdings are possible using author, title, keyword, or study number. For assistance, ask at the Data Science Center.
quantitative research; codebooks; social science data archives
A web-based mapping, analytics, and data visualization application with 100,000+ data variables, including: demographic data from the US Census dating back to 1980, the American Community Survey (ACS), consumer spending data from the Consumer Expenditure Survey (CEX), and D&B's Premium business directory providing access to over 20 million US business profiles. Additionally, users have access to the MRI-SimmonsLOCAL consumer behavior dataset, which includes data on over 8,000 brands and 450 categories as well as crosstab functionality with the Simmons NCS data. Premium market segment data is available from the PRIZM, ConneXions, and P$YCLE datasets enabling researchers to identify target market segments based on lifestyle, tech usage, and income. Localized survey data is available from the Nielsen Scarborough dataset, along with detailed financial data from the Financial CLOUT dataset. Data is available down to the Census Block Group level.
maps, mapping, GIS, demography, demographics, business, consumers, consumption, markets, marketing, digital mapping, mapping software, Simmons, Experian, census
From the UCLA Anderson School of Management Rosenfeld Library, this page lists available Library databases by category, including market research, technology, and company information. NOTE: some databases are only available to Anderson students.
The mission of the UCLA Library is to provide access to and delivery of information resources to UCLA students, faculty, and staff in support of the research and instructional mission of the university. Relying on its highly skilled staff, the Library encourages innovation, capitalizes on appropriate technologies, forges effective partnerships and aggressively promotes excellence.