Welcome, Students in UCLA Product Development Courses
This guide will help you navigate the best research sources and strategies for your UCLA
team project coursework related to entrepreneurship and new product development.
Step 1: Think through your project scope. As much as possible, have an idea of the range of information you need to find before you begin to look for it.
Step 2: Review the resources and strategies contained in this Guide. Think broadly, considering how to leverage each resource to find the most useful information.
Step 3: If you don't find what you need at first, try a different approach (different search terms), another database (no one database has everything you need!), or ask for help.
Step 4: Use the 15-minute rule. If you haven't found what you need in a certain database within 15 minutes, try another approach/resource (including contacting Rosenfeld Library for help).
The Library's online subscription resources (databases, electronic journals, or e-books) can always be accessed from computers and wireless networks on campus. However, our license agreements restrict off-campus access to current UCLA, students, faculty, and staff who have set up their computer using one of the following methods.