Turning Trash into Treasure: Reality Television, Media Governance and Secondary Markets / by Sean T. Leavey- This link opens in a new window
Dissertation (Ph.D.) — Rutgers School of Graduate Studies, 2018.
In the wake of the Great Recession (2007-2009), a subgenre of reality television (RTV) surfaced that focused on buying and selling old and used things, largely antiques and collectibles, at auctions, pawn shops, flea markets and other secondary market sites. This subgenre, which I have termed Trash and Treasure TV, included programs such as American Pickers (2010- present), Storage Wars (2010-present) and Flea Market Flip (2012-present), and emerged at the exact moment when people needed to cope with the consequences of the financial downturn. Following media theorists Laurie Ouellette and James Hay, Trash and Treasure TV is positioned here as a technique of governmentality that provided viewers with “how-to guides” for learning to participate in the secondary market.